Using Snapchat for Student Recruitment
A recent study from New York based marketing company Sumpto found that more than three-quarters of college students use Snapchat at least once a day. The study, which polled more … Continue reading
Using Facebook for Student Recruitment (still…)
The eighteen year old kids looking for the right study might not all use Facebook as their primary social network of choice anymore, they still all have accounts and often … Continue reading
Using Instragram for Student Recruitment
The 18 to 23 year olds have massively left Facebook and are now mostly active on Instagram. And with over 130 million users Instagram has become a social media platform … Continue reading
Macro Trends in Student Recruitment
Like most areas in marketing also the field of Student Recruitment has been subject to a lot of change in the past few years. Many institutions are still struggling with … Continue reading
CRM Processes in Higher Education
Higher Education Institutions worldwide realize more and more that a more customer centric attitude is essential for them to survive. Demographic figures show that in most Western countries the automatic … Continue reading